Twenty-two years building websites for small businesses.
I started building websites in 2004, hand-coding layouts before content management systems were common. Through custom web development work, digital leadership roles, and years working daily with landing pages, websites, and performance data, one thing stayed constant: a website is a business tool. It works or it doesn’t. Design matters, build quality matters, and somebody has to care enough to get both right.
Ratiom is a new business. The experience behind it isn’t. I’m British, based in Kraków, and I work with local service businesses across the US. I’ve spent years working with the US market, and being based in Poland helps me offer a more competitive fixed price without cutting corners on quality.
Kraków — working with US clients.
The short version of how I got here.
Started in web design
Hand-coding business websites and learning how the web actually works underneath it all.
Your site is built with a proper understanding of web design — not assembled from a generic template without real thought behind it.
Custom web development
Building custom websites and content tools for businesses that needed sites they could manage.
You get web development experience built up over many years — not something picked up recently and still being figured out.
Director of Digital Development, BM Soho
Leading digital work across web, ecommerce, and online marketing for clients who cared about results.
Websites had to justify their existence as business tools, not just design pieces. Process and delivery matter.
AdRoll, via MediaMint
Working in advertising technology, spending time daily with websites, landing pages, and campaign performance data.
Reviewing websites and digital campaigns daily, at scale, builds grounded judgment about what works and what doesn’t.
Ratiom
Custom websites for US local service businesses, fixed at $1500 — one focused product.
Everything above goes into a single product: custom website design, delivered personally and priced to make sense.
Three things I don’t compromise on.
One price, quoted upfront
No hidden fees, no surprise retainers. You know exactly what you'll pay before we start.
Plain language, always
No jargon. We talk about your services and your customers, not the technology underneath.
I put my name on the work.
Your website is designed, built, and delivered by me — not passed to someone else.
Ready to get a properly built website?
Fixed $1500. Custom site. Built by me for you.